Working with fashion brands can be particularly challenging as the specifications can often be quite complicated. The stock and finish are selected specifically to reflect the brand values, to create the desired look for the all important ‘look book’ for the next season.
The finish of the printed item is paramount in establishing the quality of the brand. It should be tactile to handle and beautiful to look at. And the colour, well it must be perfect, but then so must it be for all our jobs. We recently worked with &Sons to digitally print a lookbook for their workwear brand on an uncoated stock. Pictured on the left.
We have worked with a number of companies to produce print for fashion brands from some very simple, through to much more complex, look books for the coming season. Always needed urgently we have produced work on short lead times with exceptional quality.
Next seasons fashion waits for no one!
This velvet covered case-bound look book is certainly one of the more demanding of Apple’s recent projects. The cover binding material is actually Fenner’s Flockage Bordeaux which has been finished with gold and black foil-blocking.
The text and endpapers were printed on Inuit Smooth. The 400 copies of the book were thread-sewn and then presented in a custom postal mailer.
A beautifully produced look book for designer Isabella Oliver. 240 x 170 52pp, printed in 5 colours onto Omnia white.This print job really is collaboration at its best with each page press passed by the Customer at our site in Bristol, working directly with the Technicians to create the perfect colours particularly important on a piece of fashion literature.
Apple welcome customers attendance during print runs particularly when requirements are very specific or even unusual. It is the best way to achieve customer satisfaction of the end result. The spot UV on the cover is a contrast in texture to the Omnia white. A short but perfectly performed run of 300.